Why Financial Institutions Partner with Pocketnest

Identify cross-sell revenue and engage with the nextgen—all while bringing your community financial wellness

Our mission is to bring financial wellness to all.

Because we believe everyone deserves a comprehensive financial plan. And the resources to put that plan together. 

That’s why we partner with you, financial institutions. Why? Because it brings your customers more value and brings you more valuable insights about your customers. Using this data, you can determine how best to serve them and which of your offerings fits them best. Win-win, right?!

The user’s experience, in a nutshell.

We guide users through all 10 themes of financial planning, gathering actionable data along the way. Jessica Willis, CFP and CPWA with more than 20 years’ experience in financial planning, narrowed down the most important areas of financial planning to consider. As we guide users through the 10 themes, we get to know them. Very well. Through step-by-step questions, we learn about their spending habits, budgets, estate details, taxes, college savings plans, and more. 

From 529s to 401(k)s, we help your clients identify where their financial plans have holes, determine actionable next steps customized to their financial situation, and ultimately, help them realize when they need your help.  

Our platform is 100% secure with 256-bit encryption and bank-level security. All data transmissions are securely encrypted. We never store users’ financial institution’s login credentials. Pocketnest only stores data crucial to users’ financial wellness journey—with explicit user permission—and securely stores it in partnership with one of the largest data aggregators, Plaid.

The typical Pocketnest experience for a financial institution

We provide financial institutions with valuable customer insights and cross-sell opportunities

Think of your customers, Kate and Ryan, married for 6 years with one baby and another on the way. They think they have everything figured out, less a few pieces like an estate plan nailed down. Pocketnest will show Kate and Ryan they’re doing great with their 401(k) plans and investments. But it will also flag their life insurance policy, reminding them that they need to finalize it to reach complete financial wellness. 

By linking all of their financial accounts with your uniquely white-labeled version of Pocketnest, and as we learn about their family dynamics, and more, we can also determine an estimate of how much life insurance Kate and Ryan need, what is the best state for their 529 college savings plan, in what order they should pay off their debt, and what income tax planning strategies are relevant for them. With Pocketnest you get access to these insights in real time. You can access their dashboard and view all of their data, right at your fingertips. 

So, the next time you meet with Kate and Ryan, or they call you out of the blue, you quickly know their specific needs and which of your solutions are right for them. No extra legwork on your end. Beyond saving you time, we’re strengthening your relationship (and value-add!) with your clients. 

We will bring financial institutions qualified leads on a silver platter

You, no doubt, want more customers. But how do you acquire them without spending (too many) precious billable hours? That’s where we come in.

When we coach a user through all 10 core themes of financial wellness in our app journey, we're also identifying gaps in their plans. That's where you come in. We direct your users to your specific products and services—that they need, when they need them—to help them fill those gaps. Here, we’re finding key opportunities for them to strengthen their financial plan and for you to  build your pipeline.

Why partner with Pocketnest?

Our value prop is this: Pocketnest can help your financial institution nurture its prospects without expending precious billable hours, grow your client capacity, and help you provide better customer experience. We will work with you side-by-side to better understand, nurture and serve your clients and prospective customers, while helping you grow.

So, are you in? Give us a shout.